Shaping Brand Identities in Ecuador
Uttu is a multidisciplinary branding agency and brand design studio based in Ecuador, working with both local and international clients. We help brands clarify who they are, how they communicate, and how they connect with people—through strategy, design, and thoughtful storytelling.
While our roots are in Ecuador, our outlook is global. We collaborate with companies, startups, and cultural projects across different markets, adapting each brand to its context while maintaining a clear, consistent identity.
Our work brings together brand strategy, visual identity, digital experiences, and spatial design, allowing brands to exist coherently across physical and digital environments.
As a branding agency in Ecuador, Uttu operates where local culture meets international design standards. Ecuador’s evolving creative landscape offers a strong foundation for brands that want to grow beyond borders without losing their authenticity.
At the same time, our experience with global clients allows us to design branding systems that are scalable, adaptable, and culturally aware. This dual approach positions Uttu as both a local branding studio in Ecuador and a global brand design partner.
Uttu works across disciplines, integrating strategy, design, and experience into a single, cohesive process. This allows us to build brands that are visually distinctive, strategically grounded, and emotionally engaging.
Core areas of expertise include:
For Uttu, branding goes beyond visual appearance. We believe strong brands are rooted in meaning, intention, and narrative. Our collaborative process allows us to understand the core of each project and translate it into an authentic and lasting brand expression.
Inspired by nature, culture, and human connection, we design brands that feel alive—brands with a clear voice, a defined purpose, and a strong emotional presence.
As a strategic branding agency, Uttu focuses on building brands designed to evolve and endure. We work closely with our clients to uncover insights, define direction, and create frameworks that support sustainable growth.
Our brand strategy process typically includes:
This foundation ensures that every design decision is intentional and aligned with long-term goals.
In a digital-first world, a brand’s website is often its most important touchpoint. As a brand design studio, Uttu creates websites that are visually refined, user-centered, and aligned with the overall brand strategy.
Our digital work combines UX/UI design, storytelling, and performance, ensuring clear communication and seamless user experiences—whether for corporate websites, portfolios, or editorial platforms.
Being based in Ecuador allows Uttu to work closely with clients and remain deeply connected to cultural context. At the same time, our international experience ensures that every project meets global branding and design standards.
We collaborate with clients across a range of industries, including:
This diversity strengthens our ability to adapt branding strategies to different audiences and markets.
Over time, Uttu has worked with a wide range of brands and cultural initiatives. Two projects that reflect our multidisciplinary and purpose-driven approach are:
Emet Music is a record label focused on protecting artists’ rights and supporting emerging talent. Uttu developed the brand strategy, visual identity, and digital presence, translating values such as music, community, and protection into a clear and expressive brand system with international reach.
Jama Campay is a project deeply connected to territory, gastronomy, and local culture. Uttu crafted the branding and digital design to express authenticity and heritage while maintaining a contemporary visual language that resonates beyond its local context.
Working with Uttu means partnering with a branding agency and brand design studio that values clarity, depth, and authenticity. We don’t follow trends for their own sake; we design brands rooted in identity and long-term vision.
What defines Uttu:
Uttu is a multidisciplinary branding agency and brand design studio shaping brands in Ecuador and globally. We collaborate with brands seeking meaning, impact, and clarity—helping them grow through thoughtful strategy and conscious design.
